Veee Exclusive: The Kronlachners

When sisters Gabriele and Andrea visited the legendary nightclub Les Bains Douches in Paris, they fell in love with fashion – and decided to bring it back to Attnang-Puchheim, a small town in Upper Austria. In 1992 they took over their father’s hairdressing salon and transformed it into a new beauty and fashion concept store that shook up the local scene.

"We like brands who have a clear, timeless, subtle vision of design.
I could never sell Versace."
– Gabriele Kronlachner, Store Owner

"For Attnang, we’re definitely progressive. Most people
here wear dirndls and lederhosen."
– Gabriele Kronlachner, Store Owner

"I studied sports science but always had a passion for beautiful
vintage fashion from Paris."
– Gabriele Kronlachner, Store Owner

"Our hairdressing clients suddenly became our fashion clients.
A sign that we’re doing it right."
– Gabriele Kronlachner, Store Owner